Zaid Ali is a Pakistani-Canadian YouTube personality, social media figure and comedian. He is particularly known for his videos depicting everyday situations of Desi people or South Asian Canadians (referred to as brown people). He sometimes brings up comparisons to how similar situations would play out when Western people would be faced with them. His Punjabi-accented Urdu one-liners ending in kaaaaaar lo and maaaaaar lo are most famous. Some of his videos feature his own parents and friends.